Our Eligibility Criteria

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Eligibility Criteria

Bachelor's degree, or equiv. International Education

Credit Hours

30 Hours

Course Duration

6 Months (Self-Paced) Program

Courses Offered

5

Courses Offered In GRADUATE DIPLOMA

  • Courses Name

  • Courses Description

  • Credit Hours

  • Marketing Channels

  • The course focuses on one of the elements of the marketing mix – distribution. You will get acquainted with the elements of market channel operations and management and understand relationships between channel members.

  • 6 Credits

  • Current Issues in Brand Management

  • This course is about how brands are viewed, built, managed, and measured to ensure firms’ superiority and sustainability in profits. To explore such issues, this course provides relevant and up to-date theories, concepts, techniques, and models in branding.

  • 6 Credits

  • Marketing of High Technology Products

  • The course “Marketing of High Technology Products” presents a balance between theoretical discussions and practical examples and provides a framework for making marketing decisions in a high-tech environment.

  • 6 Credits

  • Fundamentals of Production Planning

  • This course takes a concise, practical, survey approach. It surveys the fundamental principles of planning and control to give you the breadth of knowledge they need without excessive depth and detail. This excellent resource is written by an established authority on supply chain management and production and inventory control.

  • 6 Credits

  • Introduction to New Product Development

  • The development of new products and services is perhaps the most significant activity within a firm. This course examines the strategies, processes and methods used by these companies, and the cutting-edge tools and techniques used for new-product development.

  • 6 Credits